Why DEN Homes Look the Way They Do: On Taste, Restraint, and the Building Design That Shaped Our Modern Prefab Homes
by Michael Romanowicz
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People often ask what makes DEN homes feel different.
They'll talk about the calm.
The proportions.
The way small spaces somehow feel generous instead of cramped.

A DEN Barnhouse Plus in Canada
Every once in a while, someone asks the question more directly.
Recently, a supply partner asked:
"Who's responsible for the DEN look and feel?"
They were expecting a department. Or a committee. Or a job title.
The honest answer is simpler: I am.
Not because DEN isn't a team sport—it absolutely is—but because great building design and great products still need authorship. They need a clear point of view. Someone willing to hold the line on restraint, proportion, and intent.
That creative direction didn't start with DEN. It's been forming for decades.
Taste Is Built, Not Discovered
Long before DEN existed, I was obsessed with design—though I didn't yet have language for it.
As a kid, I collected beautifully designed objects. Packaging. Books. Furniture. Branding. I was fascinated by how people lived and how spaces shaped behavior. I paid attention to materials. To aging. To what felt right, even when I couldn't explain why.
As a teenager, I subscribed to design magazines like Wallpaper and Frame, letting the visuals slowly rewire how I saw the world. I wasn't chasing trends. I was building an internal reference library—training my eye over years.
Taste compounds slowly.
You don't wake up with it.
You earn it by paying attention for a long time.
That foundation matters deeply in residential building design—especially when you're creating small footprint homes where every inch counts.
From Product Design to Residential Building
Professionally, I came up as a generalist designer in tech. I shipped products. I obsessed over systems, constraints, flows, and user experience.
When I started DEN, something clicked.
I realized I'd become someone who thinks about homes the way product designers think about software: as systems people live inside.
Homes aren't just drawings.
They're mornings and arguments and quiet nights.
They're collections of decisions that carry emotional weight.
That's especially true in modern prefab homes, where design decisions are locked in early and repeated at scale. There's no hiding behind custom chaos. The plan has to be right.
Inspiration from Constraint: Hotel Avion
Earlier this year, I traveled to the Czech Republic and spent time in Brno, a city with an incredible legacy of thoughtful modern building design.
While there, I stayed at Hotel Avion, one of the narrowest hotels in Europe.
A peak inside Hotel Avion, the narrowest hotel in Europe
The building sits on a site just eight meters wide, yet contains 37 rooms. The constraints are extreme—and that's exactly what makes it extraordinary.
Nothing is oversized.
Nothing is wasted.
Every inch earns its place.
When space is that limited, bad design has nowhere to hide. Circulation matters. Proportion matters. Light matters. Every decision is exposed.
That philosophy maps directly to how we approach modern cabin and home design at DEN. We don't chase square footage. We chase generosity through planning.
Hotel Avion matters because it proves a simple truth:
Constraints don't limit good building design. They reveal it.
Standing Inside History: Villa Tugendhat
In the same city, I visited Villa Tugendhat, designed by Mies van der Rohe.
Outside looking in, at Villa Tugendhat
If Hotel Avion is a lesson in restraint, Villa Tugendhat is a masterclass in modern residential building design.
Built in the early 20th century, it was one of the first homes to:
- Use steel construction in a residential setting
- Integrate central mechanical systems
- Treat the home as a single, coherent system rather than a collection of rooms
- Standing inside it nearly a century later, the building still feels ahead of its time.
What struck me wasn't just the beauty—it was the clarity.
Every material has a reason.
Every transition has meaning.
Every space knows exactly what it's doing.
Some buildings don't get old.
They get clearer.
From Early Steel Homes to Modern Prefab Building Systems
There's something powerful about standing inside one of the first steel homes while, in 2026, we're producing steel prefab homes using light- and heavy-gauge systems.
A Modern Alpine 2025 Prefab WIP in Maine
The lineage is unmistakable.
This isn't nostalgia.
It's continuity.
Modern prefab construction allows us to take those early ideas about clarity, structure, and honesty—and deliver them efficiently, repeatably, and accessibly.
Prefab doesn't mean generic.
It means intentional.
Why Creative Direction Matters in Prefab Homes
DEN works with an incredible team of designers, engineers, artists, and builders. Our process is deeply collaborative.
But collaboration still needs a spine.
Great teams need someone willing to say:
- This room is almost right—but not yet
- That window needs to move three inches
- This plan feels bigger than it is because the proportions work
That's my role as founder and creative director.
When we approve a DEN design, we're not just shipping plans. We're shaping how people live—how light enters a space, how quiet feels at night, how a small home can still feel dignified.
That responsibility deserves care. Taken seriously.
The DEN Point of View on Modern Homes

A DEN Modern Treehouse
At DEN, our approach to modern prefab homes is simple, but uncompromising:
- Small footprints, generous living
- Restraint over excess
- Systems thinking over decoration
- Building design that ages well, not quickly
Whether it's a modern cabin in the woods or a multi-unit prefab development, our goal is the same: create homes that feel calm, intentional, and enduring.
Because the best buildings don't shout.
They speak clearly.
And clarity lasts.